GOTLAND TOURIST ASSOCIATION – WHAT’S GOING ON?
Big events in 2007:
•The Association is running a special project – Coordinated History Tourism and Events, abbreviated HES – to stimulate and develop the island’s tourist industry still further. The project is designed to adapt and develop Gotland’s potential as the ideal destination for visitors of all sorts. This includes revamping of our website to make it more attractive to visitors.
•Efforts to improve air services to and from Gotland. Summer 2007 will see the introduction of services from Oslo, Helsinki and Copenhagen and domestic links with Gothenburg, Sundsvall, Ronneby, Ängelholm and Norrköping.
•An as yet unnamed project for the packaging, marketing and sale of Gotland tourism to new target groups and new markets. Measures already taken or under way through other projects, such as HES Gotland, the Gotland Convention Bureau and Business Development in the Visiting Industry, will be coordinated, and initiatives in film, restaurants, local cuisine and other fields will be brought into focus. This project will also strive to ensure that customers old and new will receive the best possible welcome and experience Gotland at its best through signposting, information and hospitality. We’re also working more closely with Visit Sweden on strategically selected foreign markets. This project is scheduled to run until the end of 2009 and is financed by renewal funds made available by the Municipality of Gotland.
Marknadstänk
2007 » (pdf, 568 kb)
Big events in 2007:
•The Association is running a special project – Coordinated History Tourism and Events, abbreviated HES – to stimulate and develop the island’s tourist industry still further. The project is designed to adapt and develop Gotland’s potential as the ideal destination for visitors of all sorts. This includes revamping of our website to make it more attractive to visitors.
•Efforts to improve air services to and from Gotland. Summer 2007 will see the introduction of services from Oslo, Helsinki and Copenhagen and domestic links with Gothenburg, Sundsvall, Ronneby, Ängelholm and Norrköping.
•An as yet unnamed project for the packaging, marketing and sale of Gotland tourism to new target groups and new markets. Measures already taken or under way through other projects, such as HES Gotland, the Gotland Convention Bureau and Business Development in the Visiting Industry, will be coordinated, and initiatives in film, restaurants, local cuisine and other fields will be brought into focus. This project will also strive to ensure that customers old and new will receive the best possible welcome and experience Gotland at its best through signposting, information and hospitality. We’re also working more closely with Visit Sweden on strategically selected foreign markets. This project is scheduled to run until the end of 2009 and is financed by renewal funds made available by the Municipality of Gotland.
Marknadstänk
2007 » (pdf, 568 kb)
